Whole Harvest

Web & Social Videos

After being hired to edit user-generated social videos for the plant-based meal delivery brand, social media engagement went from 200-views to 10K-views on Reels and the brand grew a monthly average of +30% followers on Instagram. One of the driving factors for the increase in reach and engagement was the quality of editing and attention-grabbing style.

During this partnership, I worked with footage from Zoom interviews and script instructions delivered by the Social Media Manager and Content Manager. The customer testimonial videos were published in email newsletters and website landing pages.